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Christi D.

In British Columbia, Canada

About Me

Dynamic digital strategist and revenue-driver with a passion for demand generation, product innovation and creating compelling brand experiences. Equal parts marketing strategist and tactician, Christi is a high-energy leader in digital transformation and account-based marketing (ABM). • Built successful brand awareness by driving a complete overhaul and rebrand launch for premium architectural products • Achieved a surplus of $100 Million in marketing-driven new customer acquisition • Budgeted, Maintained and Administered Sizeable Digital Marketing budgets • Managed diverse channel marketing programs and agencies • Built, Grew and Led successful marketing-centric team from scratch • Mentored and empowered team members to foster personal growth and exponential success in content marketing systems • Optimized and owned customer experience across multiple digital platforms and mediums, with emphasis on radical client care • Excellent understanding and application of marketing analytics through the utilization of automation, CRM and account-based tools • Passionate about persistent research and usage of data to improve marketability and brand awareness • Maintained multi-million-dollar strategic partnerships using account-based marketing tools and continuous communication

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