Samantha Karam

As a working professional and full-time MBA student, I am intrigued by all things that fuel my creative fire and desire for personal growth. After completing my undergrad in psychology and management, it was a natural progression to move upward in pursuit of my MBA, translating my existing knowledge of the human mind to practical business solutions. This is where my passion for marketing comes into play - combining creativity, psychology and business knowledge to implement effective strategies at Gryd. Each day, I consciously work to develop my leadership skills through a hands-on marketing approach, because whether I'm connecting with clients or team members, I apply the same logic in bringing ideas together to influence an outcome, optimizing and scaling for future growth.