Motorcycle Dealership

In 1917 Trev's grandfather, Fred Deeley Sr., began selling Harley-Davidson® motorcycles on Granville Street in Vancouver. Trev's father, Fred Jr., took over running the motorcycle operation in 1925. The business moved to 915 West Broadway a few years later. In 1950, a new building for the motorcycle operations was constructed at 606 East Broadway.

During the 1940's and 1950's Trev dominated flat track motorcycle racing in the Pacific Northwest. He became a factory sponsored rider for Harley-Davidson® with racing number 22 as an AMA expert and national plate holder, the first Canadian ever to have this honor.

In 1953, Trev was appointed General Manager of Fred Deeley Motorcycles. Four years later he became the first Honda motorcycle distributor in the English speaking world. In 1973 the Harley-Davidson® Motor Company asked him to become its exclusive Canadian distributor. The distribution company was named Fred Deeley Imports Ltd in honor of the family's history in the motorcycle business. The retail store was renamed Trev Deeley Motorcycles in 1975 when Trev and his partners purchased the retail portion from Fred Deeley Imports.

In 1985 Trev became the first non-American on the board of directors for Harley-Davidson® Motor Company. He retired from the board in 1993.

In 1995 Trev Deeley was inducted into the Canadian Motorsport Hall of Fame. This followed with the induction into the AMA Hall of Fame and the B.C. Sports Hall of Fame.

Located now at 1875 Boundary Road in Vancouver, the dealership is adjacent to the Deeley Motorcycle Exhibition and Conference Centre.

The Exhibition has photos and mementos from Trev's racing past as well as motorcycles from almost every era with many different makes and models. This is a must for "Motorcycle Enthusiasts".