Hi there! My name is Joyce. I am a versatile freelancer with over 3 years of experience in the industry. As a jack of all trades, I can handle a range of tasks, from SEO content writing to general virtual assistance. My strong work ethic, reliability, and attention to detail make me an asset to business owners looking to streamline their operations. I am committed to helping clients achieve their business goals efficiently and effectively, ensuring top-quality results every time.

Services I Offer

Crafting blog copies, website content and landing pages 

Scheduling calendars

Email inbox management 

Customer support 

Creating slides and presentations 

What's in for You?

• High-quality content 
• Fast turn arounds
• Reliability
• Customer satisfaction 

KEY SKILLS AND COMPETENCIES ACQUIRED

Audience Understanding: The key to crafting persuasive articles is knowing what the audience wants above all else. Before I begin the writing process, I must understand the audience and their needs. This allows me to write compelling articles that touch the audience's deepest desires.

Search Engine Optimization: Understanding the target audience is only a step in the right direction. To impress search engine bots, I aim to integrate SEO principles, including keywords, meta titles, and heading tags. I also integrate tools like Surfer SEO and Google Analytics to stay ahead of competitors.

Research: I excel at providing readers with accurate information and building strong relationships and trust. Before the writing process, I must research the given topic to gather pain points that directly relate to and impact the audience.

Content Marketing: Committed to creating and distributing valuable, relevant content that attracts and retains a clearly defined audience. I’m proficient in Content Management Systems (CMS) and other digital marketing platforms like WordPress.

Proofreading and Editing: Skilled in writing, editing, and proofreading, ensuring the copy is accurate and fluff-free

Time Management: Ability to work under strict deadlines without compromising the quality of the articles. Planning ahead of time to avoid last-minute rushes

PROFESSIONAL EXPERIENCE

Skilled Copywriter- Fiverr

(February 2021 to Present)

Fiverr is a premier online marketplace connecting creatives with diverse clients across the globe.

Key Achievements

• Created compelling SEO articles for 27+ clients across different niches, from travel, cannabis, lifestyle, fashion, health and wellness, beauty, and digital marketing.
• Consistently deliver high-quality work, earning my profile 5-star reviews and referrals from previous clients.
• Build strong relationships with clients by understanding their needs and meeting their demands at every step of the way.
• Enhanced my marketing skills by creating compelling and persuasive gig images, which in turn attracted more clients.
• Proficiency in graphic design tools such as Canva, Adobe Suite, and Photoshop

Content Writer- Shape My Content-

(April 2023 to July 2024)

Shape My Content is an SEO agency composed of skilled creatives dedicated to crafting top-notch content that converts into sales.

Key Achievements

• Generated approximately 25% of overall traffic website through effective SEO strategies such as meta titles, proper keyword research/ density, heading tags, and relevant SEO tools.
• Compiled over 180+ SEO blog posts for both B2B and B2C clients. These articles covered a wide variety of niches, including lifestyle, digital marketing, travel, cannabis, addiction treatment, health and wellness, beauty, and fashion.
• Boosting engagement metrics for 8+ clients by 55% through revamping landing pages as well as the website content.
• Proactively experimented with new content formats, styles, and distribution channels to drive innovation and stay ahead of industry trends.

Contributing Writer- Kenyatta University

(February 2021- August 2022)

Kenyatta University is a public university in Kenya committed to providing quality higher-learning education

Key Achievements

• Regulary updated newsletters on the institution’s website to keep the students and the staff well informed.
• Crafted articles related to sexual and reproductive health, creating awareness on how they can best overcome challenges they face, including school pregnancies.
• Designed and distributed brochures to keep students updated with the changing rules.

EDUCATION

• Bachelor of Arts (Gender and Development Studies)- Kenyatta University: Graduated second class honors upper division- 2018-2022
• Kenya Certificate of Secondary Education- Karoti Girl’s High School- 2014-2017

PROFESSIONAL QUALIFICATIONS

• Certified Virtual Assitant- ACWIT- 2023
• Computer Packages- ACK St. Bartholomew Comptures- 2018