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Sywa Sung
In California, United StatesAbout Me
Please visit my website at www.sywa.net. While Creative Director at 20th Century Fox's Global Live & Location Based Entertainment group, my responsibilities spanned all Creative aspects of theme park development, exhibitions and other project types and some merchandise. 20th Century Fox's first branded theme park will open in Malaysia in 2016, which I oversaw aspects of stories, attractions, concept architecture, area development, and master planning. Thoughtful and knowledgeable brand management was essential in ensuring creative intent and brand integrity across the wide range of Fox Intellectual Properties and Third Party Rights holders. Prior to this, I recently was a design consultant for a Land and a major sponsored attraction for Shanghai Disneyland, and the refresh of GM Test Track at Epcot. I was Art Director for one of the main E-ticket attractions and Lead Concept Designer for two other attractions utilizing the best of Warner Bros.' intellectual properties for a theme park project planned for Abu Dhabi, UAE. I was also heavily involved and influential in the design and look of one of the park's lands. For a Mexican theme park project in Guadalajara, I was Land Lead for the Fantasy Gardens area, concepting, designing and helping to plan 7 rides within the land. I also created the designs for the project's Main Street facades, and influenced the thematic architecture of other areas of the project. Creative Director, Art Director and Senior Designer with extensive experience in entertainment, architecture, and graphic design resulting in a superb projects. Led design of projects to take them successfully forward to completion. My particular combination and level of experience and versatility in Themed Entertainment, Branding, Museum & Trade show Exhibits, Feature Animation, Design, Illustration, Architecture, Graphic Design, and Story is completely unique. Specialties: Brand Management, Client Relations & Business Development, Strategic Planning.
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