Content Marketing Manager

Description

The ProShop Mission Statement: We deliver powerful manufacturing software by deeply understanding our client's challenges in order to meaningfully improve their businesses, and in turn, their communities.



ProShop is a revolutionary ERP/MES/QMS software designed as a Digital Manufacturing Ecosystem (DME) for the metalworking and aerospace industries, including machine and fab shops. We combine extensive industry knowledge with innovative technology to enhance our clients' manufacturing processes. We’re seeking talented problem solvers and communicators who thrive on challenges to join our high-performing growing team. Our flexible, remote work environment supports work-life balance, fosters engagement, and emphasizes collaboration. We are committed to not only achieving financial success but also deeply partnering with clients to elevate their businesses. For more details, visit www.proshoperp.com

Location The candidate needs to be based in Canada for this position.

Job Deion

We are on the lookout for a passionate Content Marketing Manager to join our dynamic team at ProShop ERP! In this role, you will be instrumental in shaping our content strategy and developing engaging, high-quality content that resonates with our target audience. As a Content Marketer Specialist, you will be responsible for creating and distributing compelling content to generate leads, engage customers, and enhance our brand visibility. You will work closely with product marketing, sales, and design to develop high-impact content that speaks to our core audience and drives conversion.

Responsibilities

- Content Strategy: Lead the development and execution of a comprehensive content marketing strategy that aligns with our brand vision and business goals.
- Content Creation: Produce a variety of content types, including blog posts, articles, social media content, sales enablement resources and case studies that highlight the benefits of ProShop ERP’s products.
- SEO Optimization: Develop content for search engines (SEO) to increase organic traffic and improve search rankings.
- Brand Voice: Maintain a consistent brand voice and messaging across all content platforms, ensuring alignment with ProShop ERP’s brand and identity.
- Engagement & Distribution: Plan and execute content distribution strategies across multiple channels, including email, social media, and our website to maximize reach and engagement.
- Performance Analysis: Track, analyze, and report on content performance metrics to refine strategies and improve future content initiatives.
- Campaign Collaboration: Collaborate with the marketing team to support integrated campaigns, product launches, and promotional efforts.
- Market Research: Stay updated on industry trends and audience preferences to inform content development and positioning.

Requirements

- Must be based in Canada
- 5+ years of experience in content marketing, with a focus on SaaS
- Strong writing, editing, and storytelling skills, with a knack for creating compelling content
- Knowledge of SEO best practices and familiarity with analytics tools to measure content performance
- A positive attitude, eagerness to learn, and proactive approach to tackling challenges
- Proficiency with Google Workspace and content management systems
- Excellent communication and collaboration skills, with the ability to engage effectively with diverse stakeholders

Salary Range: This compensation range takes into account a wide range of factors that are considered in making compensation decisions including but not limited to geographic locations, job family, job-related skills, experience and relevant training or education, business and organizational needs.

Canada: $69,600 - $97,000 annually

Why You’ll Love Working at ProShop:

- Comprehensive Health Benefits: Enjoy coverage with extended health benefits, including health, vision, and dental care. Your well-being is our top priority!
- Generous Retirement Savings: We match your RRSP contribution up to a maximum, helping you build a secure financial future.
- Paid Time Off: Recharge with ample paid time off, because we believe a balanced life is a successful life.
- Competitive Compensation: Receive a salary and benefits package that reflects your experience and skills, recognizing and rewarding your value to our team.
- Dynamic & Supportive Team: Join a high-achieving, collaborative team that values invocation, supports growth, and celebrates success together.
- Remote Work: Enjoy the flexibility of remote work opportunities, while staying connected with our team. You are welcome to our Bellingham, WA office as much as you’d like.
- Winter Break: We are closed from December 25th to January 1st annually, allowing our team to enjoy the festive season with their loved ones without affecting their vacation balance.

We are an equal opportunity employer and love diversity at our company! We do not discriminate on the basis of race, gender, religion, color, national origin, sexual orientation, age, marital status, or disability status.

Job Type: Full-time

Pay: $69,600.00-$97,000.00 per year

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