Digital Marketing Generalist
posted 3 months agoCategories
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Branding
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Marketing and Media Manager
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Public Relations
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Advertising
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Digital Marketing
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Direct Marketing
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Marketing
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Media
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E-commerce
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Promotion
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Copywriting and Content creation
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Marketing Research
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Copywriter
Total Price
- CAD 42 000.00 - CAD 60 000.00
Hourly Rate
- CAD 20.00 - CAD 29.00
Expected Hours
- 2 081
Project Length
- 12 months
Description
*DIGITAL MARKETING COORDINATOR
ABOUT:
URstore is a growing 'new age' E-commerce Printing and Embroidery Co.. We have a small but mighty team in-house (in Vancouver) producing and delivering quick response online orders. URstore decorates t-shirts, hoodies and other apparel items on-demand 1 piece at a time. We have the latest digital print and embroidery equipment to help efficiently produce and deliver orders quickly all across North America.
URstore is quickly becoming a SaaS e-commerce leader supplying custom 'decorated' (print & embroidered) clothing to our customers (Schools, Sports Orgs & Businesses) using URstore's unique proprietary software. We offer brands including Duer, Ogio, Nike, Russel, Champion, North Face, Herschel and much more. We strive to 'make a difference' offering a fundraising service to help support our customer communities.
As URstore’s Digital Marketing Coordinator, U’ll report directly to the founder and will be responsible for a variety of functions that are uniquely intertwined due to the nature of our digital business platform. U’ll multi-task between Creative campaigns (Mail Chimp), Social, Website UI / UX, SEO and various other marketing tasks to help achieve sales goals.
U’ll bring creativity and a ‘can do attitude’ to help with marketing tasks that drive business development and sales. URstore’s vibe is like being part of a family. We like to have fun and keep the entrepreneurial drive alive. If UR collaborative, detail-orientated, hard-working, solution-focused, accountable and constantly curious, we might be the right team for you.
This role is for a detailed marketing-oriented, computer savvy person whom can multi-task to get the job completed. The candidate will be responsible for a variety of marketing & business development duties including but not limited to;
1) Data base retention marketing promo campaigns (Mail Chimp);
* Plan, create and deploy marketing campaigns for our 2 main data bases
* 'Shopper' data base promos / sales - drive / increase traffic to retail 'shoppers' / online store customers
* 'Store Subscribers' data base - prompt subscribers to our Group / bulk apparel order services
* Ensure relevant and timely communications and promotions to our customer data bases.
* Measure and evaluate e-mail marketing strategies.
2) Social;
* Create compelling content & post according to calendar set out.
3) Website UI / UX & SEO;
* Understand and become an expert on the nuanced elements of URstore's powerful new proprietary software platform (URstore.ca) to ensure an excellent user experience.
* You will use your very logical self, a keen eye for detail and creativity to help identify and deliver the very best user experience for our customers.
* Create & revise existing website banners and landing pages as required.
* Monitor & QA websites for continuous improvements and best user experience
* SEO - optimize & establish KPI's to improve organic search.
4) Business Development;
* Utilize above disciplines including content writing & creative campaigns to help acquire new customers.
COMPETENCIES:
* Marketing diploma or relevant education
* Basic level Adobe Creative Suite skills (Illustrator and Photoshop)
* A strong entrepreneurial spirit, enthusiastic, self-motivated & computer savvy.
* Creative mind however with good attention to detail and implementation skills.
* Excellent editing, writing and proofreading skills.
* Basic level HTML programming, Mailchimp email platform, SEO experience - nice to have.
BENEFITS / OTHER:
- Central location (near to the Olympic Village) with public transpiration close by.
- Dental, Health, Insurance offered.
- Tea / coffee and snacks offered.
- Wholesale casual clothing.
- Very friendly team environment.
If you have what it takes and are looking for an opportunity to get in at the ground level of an exciting growing e-commerce company, please quote "Digital Marketing Coordinator" in the title of your email along with salary expectations. We thank all applicants; however, only those selected for an interview will be contacted. If this is for you, please submit your resume & salary expectation.
Job Type: Full-time
Pay: $42,000.00-$60,000.00 per year
Education:
- Bachelor's Degree (preferred)
Language:
- English (required)
Location:
- Vancouver, BC V5Y 1K3 (required)
Work Location: In person
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