I am a digital marketer and social media manager with a Business Management degree (cum laude) from UP Dilimanand certifications in Google and Meta Digital Marketing. My expertise includes SEO, Google Ads, Meta Business Suite, content creation, and social media strategy.

I have hands-on experience in copywriting, influencer marketing, and campaign management, having worked with Mediacast Digital Group, In Circle Inc., Phoenix Petroleum, and C’est Ça Gifts. I create engaging content, manage social media platforms, and analyze performance metrics to drive brand growth and audience engagement.

Beyond work, I have led international relations and social media efforts in organizations like AIESEC and UP Musician’s Guild, strengthening my ability to execute large-scale marketing initiatives. Proficient in Canva, CapCut, and Google Suites, I excel in strategic planning, problem-solving, and audience engagement, ensuring impactful digital campaigns. Passionate about building strong brand communities, I thrive in fast-paced marketing environments.


 

WORK EXPERIENCE

Mediacast Digital Group
Digital Marketing Intern
May 2022 - Aug 2022

• Rendered 3 months as an intern, working as a copywriter who has written blogs and contacted potential partners in the business.

In Circle Inc.
Influencer Marketing Intern
July 2023 - Sept 2023

• In this line of work, my primary work was to create Memorandum of Agreements for KOLs, collate and analyze insights for Post-mortem Reports, contact KOLs for needed assistance, and gather relevant comments of KOL postings for the brands.

Phoenix Petroleum
Marketing Intern
Dec 2023 - April 2024

• In charge of assisting the marketing head in presentations and marketing proposals.

C’est Ça Gifts
Marketing Associate
May 2024 - Oct 2024

• In charge of creating reel content, carousel postings, daily story creation, and responding to client inquiries on Facebook and Instagram.

AFFILIATIONS

AIESEC in UP Clark
Officer for Agenda Management
2021 - Sept 2022

• In charge of creating spiels in tapping speakers and maintaining communication with them, editing PPTs and videos for the event, and formulating the program proper itself.

AIESEC in UP Clark
Officer for Virtual Experience
Sept 2022 - Dec 2022

• In charge of generating visual content for engagement with delegates and managing the overall flow of synchronous sessions for the entire run of Develop with AIESEC: SHS.

AIESEC in UP Clark
Agenda Manager for Recruitment
Mar 2023 - May 2023

• Worked as an officer for programs management for the first face-to-face recruitment for AIESEC in UP Clark after the pandemic.

AIESEC in UP Clark
Director for International Relations
Mar 2023 - Dec 2023

• International relations head representing AIESEC in UP Clark on international, cross-cultural exchanges; in charge of tapping foreign entities to provide opportunities for global talents and volunteers.

UP Musician’s Guild
Documentations Committee Head
Aug 2022 - Jul 2023

• Leading the department in managing the social media content of the organization's page and accumulating higher brand reach and engagements for future events.

AWARDS RECEIVED

UP Diliman
Best Presenter - Marketing Plan
2023

• Awarded for excellence in presenting a strategic marketing plan that successfully introduces an innovative Indonesian brand to the Philippine market, showcasing creativity and market insight.

UP Diliman
Best Speaker - Presentation on Renewable Energy
2024

• Recognized for outstanding communication skills in presenting a proposal to introduce a leading US geothermal company, aimed at supplying sustainable electricity to corporations in the Laguna area.

AIESEC in UP Clark
Best Department - Outgoing Exchange (International Relations)
2023

• Honored for exceptional leadership in the International Relations department, successfully facilitating partnerships with foreign entities for exchange programs with AIESEC in UP Clark.

UP Diliman
Latin Honors - Cum Laude
2024

• Achieved cum laude recognition for a commendable academic performance, attaining a general weighted average of 1.61 in the Bachelor of Science in Business Management program.

PRO SKILLS

• Content Creation
• Copywriting
• Google Suites
• Capcut
• Canva

SOFT SKILLS

• Presentation skills
• Time management
• Communication skills
• Team player
• Adaptability
• Problem-solving
• Creativity
• Research skills

EDUCATION

University of the Philippines Diliman
BS Business Management - Cum Laude
Graduated bachelor’s degree while focusing particularly on the field of marketing and content creation for brands and for organizations.

2023 Google Digital Marketing Certification
Completing this free digital marketing course, I was able to understand Google ad tools and SEO maximization.

2024 Meta Digital Marketing Associate
Completing this course, I was able to gain knowledge on Meta Business Suite and how to create ads better on Facebook and Instagram.